While Fashion Weeks are about the official calendar catwalks with onlookers in love with big brands, it is also an opportunity for emerging brands to get their name and brand known to buyers, the media and the masses. There is a trendy movement to bring more African talent to the fore, such as IFFAC Investment Holdings Company, an investment fund aimed at supporting Africa’s creative and lifestyle industries. One of those emerging brands that has caused waves in his native Zimbabwe is Ishmael Tsakatsa, founder of Zargue’sia. His show at Paris Fashion Week is in line with the trends already observed for the spring-summer 2022 season.
We see a lot of rich colors from the brands and the Zargue’sia unveiling revealed a lot of rich colors and the use of light textiles. Earth-toned browns and oranges are part of the color palette, along with orangey pinks, creams, and baroque-inspired prints. On the theme of “Stones of fire”, it took Tsakatsa over 11 months to create, from the first sketch to the selection of the fabric, including the creation of patterns and the last stitch. “He was inspired by the innate human ability to pursue a goal with courage and determination, regardless of challenges and obstacles encountered. Taking the literal example of a volcano, molten lava is capable of destroying anything that stands in its way as it sinks like a pioneer, ”he shares.
This is her first Fashion Week in Paris and the creation of the collection has its challenges. “The preparations were very demanding but worth every sweat. There were high expectations to be met about how best to represent Zimbabwe and Africa as a whole when I debuted at Paris Fashion Week.
Using and matching contrasting fabrics, another SS22 trend, Tsakatsa features printed silk satin, pearl tulle, stretch duchess satin, soft linen, crepe, cationic chiffon, brocades and metallic poly satin and organza.
A collection of seven looks, one look, featuring a bow collar chiffon blouse with ruffles on the sleeves and a fitted empire waist brocade pencil skirt with piping details. And Tsakatsa created a voluminous, tired strapless ball gown with a beaded tassel shoulder collar.
Not originally trained in styling, Tsakatsa studied physiotherapy. “I was inspired by the love of a royal aesthetic with elegant drama and opulence,” he recalls. “It started as a hobby back then in school until I noticed that with my creative ability I had something new to offer to the world. I then launched my brand and since then I have never looked back. Presenting at Zimbabwe Fashion Week in 2012 as part of a young designer competition, he decided to launch Zargue’sia in 2013, where he was nominated for the Emerging Designer of the Year award. The following year, he won the Zimbabwean designer of the year award. Zimbabwe is not known for fashion, but for Tsakatsa it offers “the acquisition of entrepreneurial skills and knowledge in the fashion sector and trade for economic development, growth and sustainability” to the his country’s fashion industry. And for him, his collections are inspired by the Word of God from the Bible and the essence behind the magnificence and radiance of God’s beauty.
It is a collection of colors, inspired by nature, the beauty of God, which is in tune with the trends that fashion sees on the main catwalks of the SS22 season. Tsakatsa will host a re-see later this month in Paris.