Despite a back-to-office market full of work and leisure wear, jeans are still very popular. It’s hard for a basic to go out of style, but the desire to achieve a pair of potentially constricting, fitted, elastic waist pants has been on the “no thanks” list for some time. Now, however, denim brands have several advantages: new, trend-driven silhouettes, new consumer priorities (think: comfort and size), and the opportunity to focus on new, conscientious practices for a more customer-oriented customer. environmentally conscious.
Want a new pair but don’t know where to start? Here are some of our favorite new (and updated) brands for fall.
Heritage-inspired California brand Rails recently launched its first denim collection. In four classic fits (plus jackets and two denim skirts), the new jeans are crafted from soft and durable organic cotton, with each sale contributing to one year of access to clean water for an individual through ‘a global non-profit organization. Eau.org. We love the slightly stretchy Larchmont, a high-waisted skinny that hugs the ankles, and the Melrose, a 100% cotton straight-leg, button-fly skinny.
Jac Cameron and Maggie Winter’s AYR, meaning all year round, wants to be a must-have. The brand’s Bomb Pop jeans, a kick-flare with only the right amount of stretch is a favorite of the recommender tool. And the Must, a leg wide to the navel, is on the wishlist. You’ll find a range of crotch lengths for several styles (including the Bomb Pop and Super Skinny Riser), making it easy to find the perfect fit whether your legs are short or long.
Warp + Weft
Denim notoriously takes an outrageous number of gallons of water to make – Warp + Weft claims to only use 10 per pair. Founder Sarah Ahmed, who also runs her family’s luxury denim brand, DL1961, creates simple, stylish jeans at affordable prices (starting at $ 98) and designed for sizes 00 to 24 for women and up. ‘in size 48 for men. We’re fans of the sleek NCE full-length wide leg and PHL Slim Bootcut, a perfectly modern take on the flare fit with an exposed button fly and patch pockets.
Reformation and Grlfrnd Denim alumnus Jordan Nodarse makes timeless, climate-neutral jeans that look like that perfect pair you’ve always been looking for in thrift stores. Boyish relies on environmentally friendly distress techniques and environmentally friendly and recycled materials. We love the Mikey, a stretchy, low-rise high waist, and the relaxed, straight Ziggy in a clean, washed black that the company calls Space Odyssey, with a full 32-inch crotch.
With Universal Standard’s Fit Liberty program, you can exchange parts for a larger or smaller size within one year from the date of purchase. This applies to selections from the brand’s denim collection, with sizes ranging from 00 to 40; a range of crotches and elevations; and curved cuts, large and small. We love the high-waisted Seine skinny for comfortable stretch, like a glove that won’t drain at the end of the day, and the Hana Patchwork jeans, from the brand’s collaboration with British luxury designer Erdem.
Madewell was a tried and true favorite throughout his forties, and for the fall, the brand has expanded the washes and fits of its extensive jeans library. We’re looking at the Perfect Vintage Straight, a narrower, hip-hugging version of the regular Perfect Vintage Jeans, and the Classic Straight Selvedge, with an exaggerated cuff built in for added interest. In August, the company launched Madewell Forever, a pre-loved clothing platform, with Thredup. Customers can grab the beloved Madewell jeans at a discount (under $ 50) and / or donate theirs for $ 20 off a new pair.
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