Cloud-based design platform enhances Ceros Studio ecosystem with new feature that extends content editing capabilities to non-designers
NEW YORK, October 31, 2022 /PRNewswire/ — Cerosthe cloud-based design platform for interactive content, today launched Editor, an add-on to Ceros Studio that helps businesses scale their interactive content by empowering marketers, copywriters, and designers. other non-designers to access only designated elements of a project so that they can work without risking altering the design.
Editor helps businesses evolve their content by allowing designers to limit project access to non-design teammates, so they can make text and image edits or use templates to create something new without affecting interactivity or deviating from brand guidelines.
According Adobe Global Marketing Reportcreative teams cite extensive project management, lack of structure to scale projects, and difficulty collaborating across teams as barriers to their creative efforts, leaving only 19% of their time spent on actual design tasks.
Editor helps solve this challenge by providing opportunities for cross-team collaboration and project scalability, giving designers more time to focus on new creations.
“Editor essentially amplifies the power of Ceros Studio, allowing non-designers to update and customize existing content without relying on design assistance,” said Simon Berg, CEO of Ceros. “You can publish more with fewer design resources and increase your output while your designers work on the next project. For marketers, in particular, Editor will be a game-changer.”
Editor features allow an organization to involve more team members in the creation process. By letting some team members do less, a team can do more:
No creators? No problem
Interactive content often relies on complex layouts that no one wants to mess up. The editor lets you place railings around some elements of a layout while making other parts editable, so non-designers can update and customize without affecting the layout.
Let your designers design
Where non-designers are free to do simple copy and image edits or use templates to create their own interactive Ceros content, other designers are free to move on to what they’re really good at: designing. .
More Users = More Content
Editor allows more team members to participate in the creation process, which translates to more interactive content within your organization and a better return on investment for your business. Publishers and marketers can use templates or update existing Ceros experiences to create more content than ever before.
For more information about Ceros and Ceros For Editors, visit ceros.com.
Ceros is a cloud-based experiential content creation platform that enables marketers and designers to create rich, interactive content without code or traditional web development. The Ceros Studio is the only platform of its kind capable of producing large-scale creative content experiences. Founded in 2012, Ceros has offices in New York and London and is used by many major global brands.
BLASTmedia for Ceros