Brooklyn Fashion Designer Dewry DuRoi Launches “CorDuRoi” and “HealthJox” at “The Fashion Week Experience” Show in Times Square


Dewry DuRoi Bradford

As the forerunner of this year’s New York Fashion Week, Founder / Executive Producer James corbett and executive producer Dewry DuRoi Bradford produced their annual “Fashion week experience”Live fashion show in Times Square, New York. This 7-hour showcase with LED screens and tents provided a platform for American designers to showcase their collections as well as artists to perform on stage. What made this year exceptionally epic is that Dewry DuRoi Bradford launched 2 brands during the same season … CorDuRoi and HealthJox.

CorDuRoi is a Parisian-inspired collection of blazers, hoodies, sneakers, bags and jackets featuring images found in the Palace of Versailles paired with New York-inspired silhouettes. HealthJox is an Athleisure brand inspired by the sport of the 5 arrondissements. There is also a strong connection to the inner city youth, as Dewry DuRoi founded his 501 (c) (3) HealthJox Foundation, Inc. in July 2020. He then produced a series of health and sports events in Brooklyn called HealthJox Summer Blocks and the 2 day HealthJox Festival at Brooklyn Bridge Park next to the US Marines and The heads of deciduous trees.

Playing live was a crowd pleaser Do the tracks, Cory gunz, The voice of Harlem, Jared SB, Triple J, LXXS, Lil lex and DJ Big Cal. The after party took place at Jimmy’s NYC located on 38th Street in the Fashion District.


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